AssetID: 54930325
Headline: UNCAPTIONED: China Bets on Theme Parks Like Legoland to Spark Consumer Spending
Caption: China Bets on Theme Parks Like Legoland to Spark Consumer Spending. China’s first Legoland theme park has opened in Shanghai, drawing crowds and marking a key part of Beijing’s push to boost tourism and revive consumer spending. The $550 million attraction—built by UK-based Merlin Entertainments—is the largest Legoland in the world, featuring 75 rides, themed hotels, and a mini version of Shanghai’s skyline made from Lego bricks. With spending sluggish, Chinese authorities are banking on major entertainment sites to attract both local and international visitors. More global brands are on the way, including Harry Potter and Peppa Pig-themed parks. While developers are drawn by government backing, they face stiff competition from Disney and Universal, already well established in China’s entertainment market. Instructions: THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Current Affairs & Politics,China,bets,Theme parks,Legoland,Shanghai,opened,drawing crowds,economy,consumer spending,Merlin Entertainments,UK Based,themed hotels,skyline,rides,lego bricks
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