AssetID: 54452789
Headline: UNCAPTIONED: Netflix Surpasses 300 Million Subscribers as Price Hikes Roll Out in Key Regions
Caption: Netflix added 18.9 million new customers in the final quarter of 2024, bringing its total subscriber count to over 300 million. This marks a 41 million increase from 2023, surpassing its previous record set during the pandemic in 2020. Netflix announced price increases for subscribers in the United States, Canada, Portugal, and Argentina. UK users have not yet been affected, though changes may follow. In the US, the standard plan with ads rises to $7.99/month, while the ad-free standard plan increases to $17.99. The premium plan now costs $22.99/month. UK users currently pay £4.99 for the standard plan with ads, £10.99 for ad-free standard, and £17.99 for premium. Netflix’s surge in subscribers is credited to high-profile live events, including the Jake Paul vs. Mike Tyson fight and two NFL games streamed on Christmas Day. Following the announcement of its subscriber growth and revenue, Netflix shares surged by 14%, reflecting investor confidence. Analysts attribute the subscriber boom to Netflix’s growing focus on live programming, which has become a “secret ingredient” in its strategy to outpace competitors. Netflix posted $1.9 billion in earnings for the last quarter of 2024, nearly doubling its profits from the same period in 2023. Netflix co-CEO Ted Sarandos expressed confidence that the price increases won’t lead to significant cancellations, citing the platform’s robust content library and engagement. With its expanding live content and strong subscriber base, Netflix is solidifying its dominance in the streaming industry, while continuing to explore new revenue opportunities. Instructions: THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Current Affairs & Politics,Netflix,Million,Subscribers,Price,Hikes,Argentina,UK,United Kingdom,United States,Canada,Portugal,Changes,Ted Sarandos,Co-CEO,Platform,Shares,Increase,Prices,Strategy,Content,Engagement,Catalogue
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