AssetID: 54956719
Headline: UNCAPTIONED: Apple Opens Wallet for AI Race, Eyes Bigger Deals
Caption: Apple Opens Wallet for AI Race, Eyes Bigger Deals. Apple is stepping up its game in artificial intelligence, with CEO Tim Cook hinting the company is ready to spend significantly more potentially even acquiring a major AI firm—to catch up with rivals like Google and Microsoft. Unlike its usual cautious approach to spending, Apple now plans to boost investments in data centers and is open to larger mergers and acquisitions. So far this year, Apple has quietly bought seven small AI-focused companies, but Cook says the company isn't ruling out bigger deals if they align with its goals. This shift comes as Apple lags in the AI race, with rivals pouring tens of billions into infrastructure and growing massive user bases. Apple has focused on building AI features in-house, including Siri upgrades, which are now delayed. Meanwhile, it's also rumored to be exploring a purchase of AI browser startup Perplexity. CFO Kevan Parekh says Apple's spending on AI infrastructure will "grow substantially"—marking a new chapter in its strategy to stay competitive in a rapidly evolving tech landscape. Instructions: THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Current affairs & Politics,Apple,AI race,Tim Cook,artificial intelligence,Google,Microsoft,data centers,mergers and acquisitions,AI startups,Siri upgrades,Perplexity browser,Kevan Parekh,AI infrastructure,tech strategy,AI investments,big tech competition
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